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Beyond Your Basic “Target Audience”

By | November 20th, 2019|W2W|

When you define your target audience, what information are you including?   Most will answer with a traditional age, gender, geographic location. Sometimes there is more depth targeting like “income”, “has children”, “married” or “professional”. The next time that you sit down and review your target audience, I implore you to dig a little deeper. [...]

Why Say “Yes” to Yourself

By | August 22nd, 2019|W2W|

I have worked with several business coaches over the years. Even though I am very appreciative of their guidance, anytime you are asking for the help of others (and even when it is unsolicited by you), you may receive suggestions, advice or ideas that just don’t quite fit.  Initially, you might question yourself wondering if [...]

Member Spotlight: Sophie Rochon

By | August 16th, 2019|Member Spotlight|

Facility Supervisor / Medical Assessor at SureHire I am the Facility Supervisor / Medical Assessor at our SureHire Ottawa facility. SureHire is an industry-leading workplace testing company. With locations across Canada, SureHire aims to create safe, healthy, and more productive workforces through accurate & trustworthy workplace testing services such as drug, alcohol, lung function, medical, [...]

RRSPs and TFSAs: Which is Right for Me?

By | August 13th, 2019|W2W|

With so many savings options available, it can be challenging to find the right fit for your needs. Registered retirement savings plans (RRSPs) and tax-free savings accounts (TFSAs) are two popular savings vehicles. Both options are government registered and provide tax-advantaged savings. What savings vehicle will work best for you depends on a number of [...]

There’s a Big “Pay Off” in Clear Vision

By | August 8th, 2019|W2W|

I get a good chuckle when I hear my clients say to me after our first session, “You’re not going to believe what happened!” Thing is I do believe it, wether they are telling me about attracting more of their ideal clients, better business opportunities, promising love interests or a deeper connection in their relationships. [...]

RRSPs and TFSAs: Ways to Save on a Budget

By | August 1st, 2019|W2W|

Building savings isn’t always easy – after all, there are plenty of fun things to spend money on. But the satisfaction of watching your savings grow will likely outlast the thrill of your latest online purchase. To maximize your savings potential, you can add guaranteed investment certificates (GICs), mutual funds, segregated funds, stocks and bonds [...]

How to Save More Money Each Month

By | July 26th, 2019|W2W|

Setting up an automatic savings plan will help you grow your investments. Imaging you have to saplings to plant. You carefully select a nice spot in your garden and plant them. Over time you pay attention to the one closest to the house; fertilizing and feeding the soil with plant food, watering it during dry [...]

My Husband Ditched His Allergy Prescription Meds & This Is What Happened!

By | July 20th, 2019|W2W|

“I can’t believe it worked. I was a bit doubtful, his allergies are terrible especially around dogs. He had almost zero symptoms. He is a true believer, it’s great,”  Mel (client)   Allergy season is among us and if you are one of the millions of Canadians that suffer you know this brings with it [...]

Get Twice the Annual Savings

By | July 19th, 2019|W2W|

When it comes to financial well-being, advice may be the difference between achieving your financial goals and falling short.   -Households who receive financial planning advice have an annual savings rate of 8.6 per cent, compared to only 4.3 per cent for non-advised households – that’s twice the rate of annual savings.* -Advised households have [...]

Member Spotlight – Marilyn Brophy

By | July 19th, 2019|Member Spotlight|

Marilyn Brophy Heart & Home Real Estate Staging Ottawa Inc. As a certified staging professional, I help homeowners ease the transition of selling and achieve top dollar on their investment. Working with the sellers, I provide Solutions to Sell - educate them on what buyers are looking for in a house and how to appeal [...]

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